Data Analytics & Ecommerce
Leah Kat Insights
I turn complex data into clear growth strategies for modern brands.
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Data Analytics & Ecommerce
I turn complex data into clear growth strategies for modern brands.
About Me
I'm a data analytics and ecommerce professional with a passion for turning complex datasets into clear, actionable strategies. Currently pursuing my MBA, Concentration: Data Analytics, I bring a unique blend of analytical rigor and creative thinking to every project.
With roots in Seal Beach, California, I've built my career at the intersection of data science and digital commerce, helping brands scale smarter, not just bigger. From inventory optimization to customer behavior analysis, I love uncovering the stories hidden in the numbers.
Outside of work, I'm a Southern California native and never too far from the ocean. Most days you'll find me with my red merle Australian Shepherd, River, my kids, and a half-formed plan—usually involving trails, beaches, or both.
What I Do
Transforming raw data into actionable insights through statistical analysis, visualization, and predictive modeling. Making the complex beautifully simple.
Scaling online brands through data-informed decisions, from product management and inventory systems to conversion optimization and customer lifecycle strategy.
Building dashboards, reports, and forecasting models that empower teams to make confident, data-backed decisions at every level of the organization.
Experience
MMA Gear Manufacturer / Action Sports Company
Started at an MMA gear manufacturer, selling products in stores like Tillys. Transitioned to an MMA brand startup, and later joined a small e-commerce team for the biggest MMA gear company doing 7 figures back when e-commerce was still in its infancy. Also worked in the action sport space doing business with Tillys, Pac Sun, and major department stores.
School State Compliance
Took a slight detour into education, managing data and ensuring state compliance for schools in California.
E-commerce Strategy
Led e-commerce and data initiatives in the automotive industry as well as the Home, Lawn & Garden sectors, managing complex catalogs and varied vendor requirements.
Freelance Strategy & Analytics
Provided strategy, data management, and operational expertise to bicycle companies, tattoo shops, events, and other independent businesses throughout my career.
Previous Experience
* Disclaimer: The brands listed above represent past experience and there may not be current direct affiliation.
Toolbox
Credentials
Louisiana State University
Undergraduate Education
Undergraduate Education
IBM
Certified Professional
Certified Professional